How to create your customer engagement strategy?

Each time we interact with our customers, we are adding or eroding trust from our brand. Having a strategy to engage our customers is key to enhance our brand. So, what is a customer engagement strategy and how to create it?

Alexa for Business

Alexa for Business is a service that enables organisations and employees to use Alexa to be more productive. Employees can use Alexa as their assistant in meeting rooms, at their desks, and even with the Alexa devices they already use at home or on the go. IT and facilities managers can also use Alexa for […]

How relevant is an audio logo for your brand?

This article analyses the importance of building an audio logo to complete your brand strategy. Now that voice applications are increasing in popularity it is key to invest on an audio logo.